“Expected DA” phrase losing interest amidst Central Government employees..!
In 2009 Our Forecasts in additional Dearness Allowance…
Source: 90PAISA
[http://90paisa.blogspot.in/2014/10/expected-da-phrase-losing-interest.html]
Nowadays, the attractive and magical word of “Expected DA” is losing interest amidst Central Government employees..!
We are proud to claim that we were the first to introduce the phrase, “Expected DA”.
Central Govt employees are getting
additional Dearness Allowance twice in a year according to the
fluctuation of Consumer Price Index. Generally all employees, including
state and central government employees are showing interest to know the
hike of additional Dearness allowance in advance.
In 2009, when, for the first time we wrote an article under the title “Expected DA (Dearness Allowance) from Jan 2009 for Central Government Employees“,
we did feel a bit uneasy. We were wondering if the readers would
comprehend the title properly. Even the familiar publications like
“Swamy’s News” didn’t have such phrases that time.
The phrase “Expected DA”, received
tremendous response from the Central Government employees and earned a
place for itself in their hearts. It wouldn’t be an exaggeration for us
to claim that after the magical ‘Central Government Employees News’,
this was the most exciting phrase that we had come up with.
As far as we know, “Swamy’s News” was
the only publication that had successfully predicted the Dearness
Allowance accurately for a number of years. It is not an ordinary feat
for a private publication to be treated on par with a Government Order.
This is the reason why, despite the onslaught of the internet, the
publication is still gaining tremendous growth.
In January 2009, we announced a 6%
expected additional DA. Since then, with Dearness Allowance rising
continuously, the curiosity and eagerness to hear the forecast continued
to grow. With two 10% hikes in 2010, the response to our forecasts was
nothing short of mind-boggling.
Normally, Government employees are more
than eager to receive positive news about salary hike, like increment,
DA, Arrears, Bonus etc.,. Yet, strangely, there is a slight dip in the
kind of interest that the phrase “Expected DA” triggers nowadays.
Source: 90PAISA
[http://90paisa.blogspot.in/2014/10/expected-da-phrase-losing-interest.html]
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